Chances are you’ve witnessed someone using a foam roller in the gym at some point. So why are people foam rolling, and what does it do? We’ve answered some frequently asked questions when it comes to foam rolling.

We all make excuses, especially for avoiding exercise. Here’s a list of some common fitness excuses and solutions for overcoming them.

Meet Tommy Lamers, the new membership services representative at Elite Sports Club-North Shore. As an Elite member before joining our team, Tommy knows the importance of maintaining a healthy lifestyle, and wants to share that with the other members. Learn more about Tommy’s background here!

  Meet Mary Kay Heinz, the Youth Programs Director at Elite Sports Club-Mequon! Mary Kay is great with all the Elite kids, and loves to instill excitement for physical activity in all the youth programs she develops at the clubs. Learn more about Mary Kay’s experience in the industry and her own fitness triumphs!

The fitness industry can be a confusing place, especially if you are just starting out. We are chock full of acronyms, and terminology that is new and ever-evolving. Below we’d like to de-mystify a couple of the terms, and explain why one option might be better for you as an individual.

This summer, Elite is excited to announce its brand new poolside grill menu! Not only will you notice more variety of food and beverage options, the quality of the food has been improved. Now you can relax under the sun with a cool drink in your hand and snack on your favorite appetizers, sweat treats, […]

If free weights aren’t currently part of your strength training program, they should be! Machines and cables are still necessary to balance out your training program, but free weights offer many benefits to strengthen your arms and other important muscle groups. Let’s learn about the benefits of free weights and why they should be a […]

Basketball has been keeping athletes and recreational players active since its origin in 1891. Dr. James Naismith created the game to keep athletes fit during the cold winter months. Over time, basketball exploded in popularity and has grown into the sport we love today. Not only is it fun to play, basketball offers numerous health […]